Social networking from the employer’s perspective usually focuses on its use either as a tool to improve business, or as a means to find out who people are and what they are saying about the company. Another aspect is revealing if employees breach or bungle technology etiquette. This week’s Feature from CCH News discusses a recent survey of HR managers by Robert Half on how this might affect career prospects; CCH also offers a sample social networking policy to set up standards for employees.

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Although social networking has numerous potential benefits for a company, employers are advised to set up or reinforce their policies concerning how and when employees can use media such as Facebook, Linked In, Twitter, Flickr, says Attorney Ryan Sanada of Imanaka Kudo & Fujimoto. Read more

In analyzing whether social networking is a productivity tool or a work distraction, Deloitte examines the issue from the perspective of three key business sectors — life sciences (healthcare), human capital and retail, and concludes that business productivity can be increased if planned correctly. Read more

More than half (51 percent) of chief information officers surveyed by Robert Half Technology say they permit employees to use social media sites like Twitter and Facebook on the job as long as it’s for business purposes. Read more